MELT 2019
Branding & Comms

For a quarter of a century, MELT Festival has been a magnetic force, drawing the world's hottest artists and bands along with thousands of passionate music enthusiasts to the City of Iron nestled between Berlin and Leipzig. MELT celebrates a rich tapestry of music and culture, and a juxtaposition of quiet and loud, mainstream and subculture, zeitgeist and future.

Creative Director: Alexandra Ruppert
Sr. Art Director / Graphic Designer: Toufik Akiki
Agency: Goodlive GmbH

I was tasked alongside the MELT communications team to execute the visual communication for MELT 2019.
Refresh the existing logo, set a new color palette, a visual, photography, typography and animation style. My role expanded from creating digital assets, to on-site festival prints, to SoMe animation styles, filters and finally; Merch.

OOH

SoMe posts (still & motion)

Stage and space branding

Imagery treatment for SoMe 1

Imagery treatment for SoMe 2

Imagery treatment for SoMe 3

Melt 19 Merch photoshoot

TOUFIK AKIKIPortfolio 2019—2023

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TOUFIK AKIKI
Portfolio 2019—2023